Retargeting ads let you create, target, and measure display ads across devices. These ads always follow you on the web. Sounds creepy but it's not. It's a way of staying top of mind of your target audience.
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Retargeting works when you place a small, discreet Javascript code (piece of code or referred as pixel) to anonymously follow your audience all over the web.
Retargeting is reaching those 'low-hanging fruits' which means people who know your brand already and have recently demonstrated interest. It's so effective for business owners and marketers because it gives higher ROI than from most other digital channels. Interested in getting started? Contact us.
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With Retargeting, people are expressing an interest in your business and visiting the site directly. This will remind them of their former desire to purchase and possibly steer them back.
Imagine that 96% of your website visitors leave without completing a desired action. Retargeting is an effective way to get people to connect with your business so you could nurture the lead, whether that was on their first visit or their fifteenth.
Getting maximum ROI follows this equation: SEO + Content Marketing + SEM + Social Media Marketing + Retargeting. It is crucial to follow up with retargeting to maximize the value of those initial visits.
Increasing your touchpoints and gaining brand awareness with razor sharp precision targeting.
We'd love to discuss your social media efforts.
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