MarkeThinkers Podcast Episode #005: Social Metrics That Matter For a Business25 August 2021
In the fifth episode of season 1, Jim and Carissa spill the beans on all things social metrics, data reporting, and presenting a digital campaign performance to your boss. We also get into the importance of putting context to each data and making the report super easy for your boss to understand what you’re trying to say.
Listen now to know more about social metrics!
[1:13] Social media metrics
[2:00] Importance of measuring the success of a social media campaign
[5:07] Brand Awareness Metrics
[7:38] Conversion Metrics
[10:41] Vanity Metrics
[12:52] How to make metrics easy to understand?
[20:45] Key Takeaways
We hope you enjoyed this episode of the MarkeThinkers Podcast. We love hearing from our listeners. So give a listen to one or many episodes, and don’t forget to subscribe!